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How to create an RSS Feed from the Google Alerts
You can get Google Alerts either by email notification or RSS feed. In this post, I will show how you can use the Google Alerts feature to create a customized and up-to-date RSS feed.
To do that, first, go to https://www.google.com/alerts.
In the ‘Create an alert about’ search box, put your search term. In my case, I put the ‘Technology’ search term to get news alert on ‘Technology’.
Before you click the ‘Create Alert’ box, click the ‘Show options’. You can see a menu with many labels. If you go to the ‘Deliver to’ by default, it shows your email address. Toggle the option and choose RSS feed.
Once you select RSS feed, click the Create Alert box.
To access your RSS content, click the RSS symbol as shown below and you will see the RSS feed displayed in a browser with a URL similar to this ‘https://www.google.com/alerts/feeds/07012275728348467468/9885147746858343539’.
Now you can grab the URL and use your favourite RSS reader to read the content. You don’t need to recreate the feed as it refreshes itself depending on your setting. You can go back to the options menu and adjust that from the dropdown next to ‘How often’ label.